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Seoul Int’l Cosmetics & Beauty Expo 2011 Opens in April
Organized by Korea Cosmetic Association, Seoul Int’l Cosmetics & Beauty Expo 2011 is expected to be held on the biggest
scale ever this year.
Scheduled for April 28-May 1 at Coex, the Seoul Int’l Cosmetics & Beauty Expo 2011 will be filled with a total of 500 booths
from 300 companies around the world.
Celebrating its seventeenth edition this year since it was inaugurated in 1987, the Seoul Int’l Cosmetics & Beauty Expo has
successfully established itself as nation’s leading cosmetics & beauty show, which features almost every products in the hair
and cosmetics industry from Korea and abroad. More than 70,000 people, including foreign visitors.
In fact, a lot of foreigners from Japan, China, Taiwan, Singapore, Thailand, Hong Kong and Australia visit last year’s show
for various reasons such as searching for new partner, evaluating for future participation, purchasing and so on.
The show was inaugurated to provide would-be business owners with the latest technique and information on the
cosmetics & beauty industry in 1987. Since then, it has been on a constant rise, growing into the major event of the industry.
Moreover, the show will offer great business opportunities by allowing participants to maintain and extend business
relationship through the actual demanders. It will also help companies to strengthen their brand recognition and secure new
customers.
Title: Seoul Int’l Cosmetics & Beauty Expo 2011
Period: April 28-May 1 (4 days)
Venue: COEX, Seoul, Korea
Website: www.cosmobeautyseoul.com
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