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Seoul Character, Licensing Fair 2010
Organized by Korea Creative Content Agency and Coex, and supported by Ministry of Culture, Sports & Tourism, the Seoul Character, Licensing Fair 2010 will run from July 21 through July 25 at Coex in Seoul.
Having successfully positioning itself as Asia’s largest cultural-content licensing show, Seoul Character Fair is ready to take another big step forward by changing its name to “Seoul Character, Licensing Fair.” Marking its ninth edition this year, Seoul Character, Licensing Fair has built a reputation as Asia’s largest culturalcontent licensing show, which covers almost every culture area, including game, cartoons, entertainment and music as well as cultural characters.
Moreover, living up to its high reputation the 2010 Fair is expected to attract a host of companies involved in related industries at home and abroad. The organizers anticipate that the upcoming event will draw the participation of 200 domestic and foreign cartoons, animation and game companies and 3,500 trade buyers who are involved in the industry.
The participants include the industry’s big players such as Vooz, Iconic Entertainment and Pokemon Korea, just to name a few. The participating companies are slated to present a wide range of the very latest cultural contents such as characters, toys, animations, cartoons and music and mobile contents, as well as diverse events for the enjoyment of visitors.
Held against this high-profile background, the show organizers expect the character fair to help facilitate the growth of the nation’s licensing industry by providing Korea’s home-grown cultural products with better business platforms.
The show organizers, Korea Creative Content Agency and Coex, said that they decided to alter the fair’s name to Seoul Character, Licensing Fair as a part of efforts to nurture it as one of the world’s top five licensing fairs. Along with this, they also plan to enhance the business fair nature of the show by actively bridging the gap between buyers and character companies at home and abroad.
** Seoul Character, Licensing Fair 2010 **
- Period: July 21-25, 2010
- Business Day (Buyers only): July 21 - 22
- Public Day: July 23 - 25
- Venue: Coex
- Contact: (Tel) 82-2-6000-8570, (Fax) 82-2-6000-1310, (E-mail) info@ characterfair.kr
- Homepage: www.characterfair.kr
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